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Author archives: Hanna Kuikka

  • Why Beauty Suddenly Matters Online

  • When I'm online, I'm most attracted to visit websites that are inspiring, clear and pretty. I'm guessing you too? Lisa Sasevich, The Queen of Sales Conversion, puts it like this in her Invisible Close Sales Nugget newsletter from March 2012: "The other day, my amazing copywriting director, Mich[...]
  • How to make your passions matter

  • There's not a lot of things as satisfying as being of use while doing something we really like doing. Isn't this true? Don't you just feel so light and happy when immersed in an activity you truly love, when you have the feeling it's useful for yourself or others? There's a lot of pressure to be [...]